Location Selection

Choosing a location: Demographics and Competition

How are demographic studies used to help choose good practice locations? We use demographic studies in a couple of ways to help clients find good locations. The first, is breaking down large areas into sub areas. We then compare those chunks on important demographic variables for the client. We often use variables like the total …

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Maximizing Your Negotiating Leverage

In general your leverage in a negotiation is grounded in your next best option. There are, however, several key factors that determine your leverage in any given negotiation. We find that these factors fall into three groups of variables: the market, your business, and your search. Before we get into those, though, it can be …

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