Morgan Burrell

Morgan Burrell
Most med spa owners make their biggest mistake before they ever see their first patient.

The Real Cost of Getting Your Med Spa Location Wrong (And How to Get It Right)

Most med spa owners make their biggest mistake before they ever see their first patient. It’s not the equipment they buy. It’s not their service menu. It’s the location they choose and how they choose it. Todd Stanley recently joined the Aesthetic AF podcast to break down what actually matters when selecting a med spa […]

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Why Your Practice Location Is the One Thing You Can’t Get Wrong

Insights from Max Burrows’ appearance on The Dental Marketer Podcast Picking a practice location isn’t like buying equipment. If you choose the wrong chairs, you can replace them in six months. But if you sign a 10-year lease in the wrong spot? You’re stuck watching competitors thrive while you struggle to fill your schedule. Max

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For a luxury medspa offering everything from advanced laser treatments to hormone optimization, location can make or break success.

Location Meets Luxury: The Foundation of Blue Lotus Aesthetics

For a luxury MedSpa offering everything from advanced laser treatments to hormone optimization, location can make or break success. Sarah Files understood this when she began planning Blue Lotus Aesthetics and Wellness, a premium medical spa in Austin’s growing wellness sector. The Challenge of Finding the Right Space Like many MedSpa owners, Sarah faced the

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When running a successful MedSpa, most owners are laser-focused on growing their revenue and client base.

Closing the Sales Gap for Medical Aesthetic Providers: A Conversation with Marco Valle

Editor’s note:  When running a successful MedSpa, most owners are laser-focused on growing their revenue and client base. But one MedSpa owner we spoke with had a different challenge “I already know what numbers I need to hit,” she said. “But I have to figure out how to provide affordable sales training for my lead

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Dental Real Estate Insurance

Dental Real Estate Insurance You Need to Protect Your Investment

Editor’s Note:  Dental real estate insurance?  What? Practice owners often know they’ll need malpractice insurance, but in truth, several other insurances protect a practice and position it for success.  One of those dental real estate insurance, and you’ll need it regardless of whether you lease or own.  In this article, our industry partners, Treloar and

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When the doctors skipped buying an optometry practice in lieu of starting their own, they got the opportunity to hand select every thing that would go in their new practice, including technology and glasses styles.

From Associates to Owners: How Two Optometrists Built Their Dream Practice

We were really impressed with the kind of data and information we got whenever we approached Macie,” says Dr. Garza. “Not only did she consider what we wanted, but she also provided detailed demographics for the area. It would be a poor business decision to open within a mile of another office selling glasses. The analysis was comprehensive and exactly what we needed

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Why Location Trumps Interest Rates in Dental Practice Success

While interest rates on dental practice loans fluctuate and can be refinanced later, the location you choose is a commitment that typically lasts 10-15 years. Consider the dentist who paused her practice search due to high interest rates. Shortly after, her ideal location became available—and before the year ended, that space housed a thriving practice owned by someone else. The lesson? You can refinance a loan when rates improve, but you can’t go back in time to secure a missed location opportunity.

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