Startup Dentist Finds Ideal Location Through Data-Driven Approach with Practice Real Estate Group

After experiencing frustration with two previous commercial real estate agents who specialized in dental leasing, Dr. Yei was ready for a different approach. His previous agents had been unresponsive and unprofessional—failing to follow up when promised and rarely answering his calls.

When a colleague recommended Peter Hays at Practice Real Estate Group (PRG), Dr. Yei decided to give healthcare real estate experts one more chance.

The Challenge: Finding an Underserved Market

Dr. Yei had a clear vision: establish his practice in a location with high growth potential and limited competition. He needed a location that would position his new practice for immediate success, but he lacked the market data to make a confident decision.

The Solution: Data-Driven Location Analysis

PRG’s approach began with comprehensive market analysis rather than simply showing available properties. Using proprietary demographic analysis tools, Peter identified an area north of Houston with exceptional potential—a market with five times the population-to-dentist ratio compared to industry standards.

“He was showing me this really awesome, proprietary program that he had unlimited access to,” said Dr. Yei. “The demographic reports showed me so much information—super detailed. Just looking at that report definitely made me feel a lot more comfortable in choosing a location.”

When they first started talking, Dr. Yei shared that he wanted to be in a location that would be primed for success - a place with a lot of potential patients and few dentists. 
Practice Real Estate Group was excited to put their demographics skills to work for Dr. Yei.

Finding the Right Property

With the target market identified, PRG conducted a thorough property search focusing on visibility and accessibility. Peter recommended a new retail space adjacent to a gas station—a growing trend in dental real estate due to the high visibility and prime corner locations these properties offer.

Because Peter specialized in dental leasing, he recognized this emerging trend in the market. Gas station-adjacent properties often offer the visibility and intersection placement that new dental practices need to thrive—a partnership that might not have been considered viable just a decade ago.

Negotiating for Long-Term Success

PRG negotiated terms that supported Dr. Yei’s startup phase, securing significant free rent and a generous tenant improvement allowance. These favorable terms provided Dr. Yei with the financial runway needed to establish his practice in the underserved north Houston location.

Results: Rapid Practice Growth

Within 18 months of opening, Dr. Yei’s practice accumulated 346 five-star reviews and established a strong presence in the previously underserved market.

“There’s no way I could have done any of that without Peter’s help,” said Dr. Yei.

By partnering with healthcare real estate specialists who understood both the dental market and the Houston region, Dr. Yei found a location that allowed his practice to thrive. PRG’s data-driven approach removed the guesswork from his location decision, turning market analysis into actual practice success.

Ready to Find Your Ideal Practice Location?

Are you planning to open your first practice or looking to expand to a new location? Practice Real Estate Group’s healthcare-specific expertise and proprietary market analysis can help position your practice for success from day one. Click here to schedule a consultation with our team.

Peter Hayes

Peter Hays

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